Small Business Blog
11 Principles of Business Success
3 June 2009 — No matter what your role is in your business -- whether employer, employee, or solo artist -- there are a few principles that are universal to your success: Get Organized Spending 5 minutes at the end of your day to unclutter your desk can work wonders for your productivity the next day. First of all, you won't have to worry about cleaning it, and risk spending the entire morning off-task. I personally try to clean… Continue
Why Blogs Help Business
4 April 2009 — People everywhere are blogging, and they are becoming an extremely affordable tool for marketing your business. A blog can be monetized with advertisements, but there are also a number of other ways that income can be increased with a blog, create more opportunities, and build up interest in your company. The following are a list of reasons why you should consider blogging for your business: Blogs can increase traffic to your business site. We all… Continue
8 Ways to Promote & Market Your Website
17 March 2009 — Just as getting a PO Box does not immediately generate business, setting up an online presence will not immediately generate business. Once you have a website up and running, the next thing to do is market that website for maximum visibility. What follows are 10 ways to promote and market your website. Regularly update the content. With a "what's new" or "upcoming events" section on your site, there will easily be a way for you… Continue
4 Ways to Protect Your Online Passwords
28 February 2009 — A content management system can be the most secure piece of software imaginable, but if someone else guesses your password, all of that security goes away. More an more in today's day and age, we are putting our lives online, and someone simply guessing a user name and password can be the worst kind of identity theft. Recently, Monster.com was hacked into, and the username and passwords of many of its members were compromised. If… Continue
Introduction to Web Analytics
26 February 2009 — There is a plethora of analytics software that is able to be installed on your website, providing valuable data to help you analyze your web audience. One of the most popular is Google Analytics, and it offers a slew of valuable data. What follows is a brief explanation of the various types of data that you can receive through this great tool: Page Views: This is a raw number that is increased every time a… Continue
Is a Content Management System Right for You?
23 December 2008 — Introduction A content management system (CMS) is a type of web-based software that plugs into your website in such a way that updating content becomes much easier than without it. Without a CMS, any updates to your website will require sifting through HTML code to find the right text to update. If all that is required is to change a word or two, this is usually not that difficult. However, if you need to add… Continue
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