Use These F-Words to get Attention

Posted on 4 October 2010 | by Christina Quist

A half a billion people use facebook. The day and time you post could help you get noticed.

With half a billion people, including my grandmother, now using facebook, the question is, how does a business stand out in that crowd? It’s clearly a marketing juggernaut with prolific potential. How do you grab the attention of the facebook consumer before becoming a blip on your grandmother’s newsfeed?

Easy. Use one or all of these F-words. Facebook. Friday. First. Foto. (Ok, that’s a stretch, but think mnemonic device).

According to Vitrue, a social media management company, posting on certain days at certain times in certain ways will maximize your social media presence. They studied 32,000 posts for a period of three months. That represents over 42 million facebook fans.

According to Vitrue’s new study,

Posts with fotos get clicked on 22 percent more often than video posts, and 54 percent more often than text-only posts. (*Yes, I know it’s technically photos).
First thing in the morning- Posts published before noon get clicked on 65 percent more often than those published later.
Posts published on Friday do best; Saturday and Sundays are the worst.

The average person spends about 55 minutes a day on facebook. Make the most of those minutes: remember your F-words.