Archives: 2009
Innovate or Die
5 August 2009 — A Little Caesar's pizza just moved in down the street. They offer $5 pizzas at a moment's notice, just walk in. This is both the cheapest and quickest pizza available in town. The taste isn't bad either, not great, but not bad. Two doors down from Little Caesar's, in the same plaza, is a family-owned carry-out pizza shop. They charge $11-$18 per pizza, and business is dropping for them. People are heading to Little Caesar's… Continue
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small business,
Difference Between Web 2.0 & Traditional Logo Designs
13 July 2009 — The logo that you have designed and utilize for your business is an important aspect of making sure that your business enterprise maintains a cutting edge approach to keeping ahead of the competition. With this in mind, at this point in history it is important that you have a basic appreciation of the key differences between conventional and Web 2.0 logo designs. Through this article you are provided a general and yet necessary overview of… Continue
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What is a Landing Page?
10 July 2009 — We are all familiar with homepages for a website. However, sophisticated websites also employ what are known as "Landing Pages." A landing page is a single page designed for a single purpose, to orient a particular group of people towards a particular action. For example, if you are a construction company, you may deal with general contractors as well as homeowners. Which group do you target your homepage? Well, both, I suppose. However, you should… Continue
11 Principles of Business Success
3 June 2009 — No matter what your role is in your business -- whether employer, employee, or solo artist -- there are a few principles that are universal to your success: Get Organized Spending 5 minutes at the end of your day to unclutter your desk can work wonders for your productivity the next day. First of all, you won't have to worry about cleaning it, and risk spending the entire morning off-task. I personally try to clean… Continue
13 Comments | Tags:
small business,
3 Tips to Keep Your Site Content Fresh
7 May 2009 — Having a website professionally designed and marketed is only the beginning. An important and ongoing part of website ownership is the process of website maintenance. No matter what industry you are in, there will always be new information to be added, and old information to be updated or removed. If you are looking for ways to make your site's content fresh, consider these tips: Go to your website as a visitor would, checking for any… Continue
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6 Steps to Link Building
23 April 2009 — Link building, an essential part of any SEO strategy, is the act of building up links from other sites to your own. In the past, people used strategies such as purchasing links, only to be penalized by some search engines for trying to "beat the system." With today's search engines, such as Google, a successful link-building plan cannot cut corners, or the artificial results will not last long. What follows are six steps that will… Continue
16 Comments | Tags:
seo,
Why Blogs Help Business
4 April 2009 — People everywhere are blogging, and they are becoming an extremely affordable tool for marketing your business. A blog can be monetized with advertisements, but there are also a number of other ways that income can be increased with a blog, create more opportunities, and build up interest in your company. The following are a list of reasons why you should consider blogging for your business: Blogs can increase traffic to your business site. We all… Continue
5 Comments | Tags:
emarketing,
seo,
small business,
social media,
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